MBA in Business Analytics

During the academic year 2014, RVSIMSR entered into an academic partnership with industry experts for offering a highly promising specialization in Business Analytics Coimbatore under the MBA Program.

MBA in Business Analytics Coimbatore ensures that students develop fundamental understanding of Businesses along with latest analytics tools and methods. The Business Analytics Coimbatore course enables them to apply the knowledge in the real time context to extract valuable business insights as the world is driven by data and smart insights.

Core Courses

This course aims to enable students gain knowledge and perspective of the underlying IT Infrastructure in Business Analytics Coimbatore. It intends to equip students with open standards for enterprise applications in various industrial verticals like healthcare vertical open standard, retail vertical open standard and insurance vertical open standard.

The MBA in Business Analytics Coimbatore course aims to develop an understanding of how to design & develop reports and dashboards by utilizing key performance indicators to improve day-to-day business decision making. It provides learning on the planning and implementation of BI development projects. The Business Analytics Coimbatore course also teaches about the administrative and deployment scenarios & issues arising in BI space.

This part of Business Analytics Coimbatore aims to develop an understanding on the use of business analytics in social, web, media & communication space. It explores the ways of using statistical data in developing metrics that can help track visitor activity and can guide marketing strategies. You will learn how to optimize different aspects of a site to increase visitors, maximize conversion rates, and reduce the costs of acquisition. The Business Analytics Coimbatore also teaches how to synchronize a brand across all Social Media outlets.

This subject aims to develop an understanding of how analytical models are used for Customer Value Management in various phases of Customer Life Cycle. This segment of the Business Analytics Coimbatore course also helps to learn and understand Dimension Reduction techniques. Further, MBA in Business Analytics Coimbatore course imparts knowledge on building predictive models using advanced Machine Learning Techniques like Neural Networks, Random Forest, Support Vector Machine, Survival Analysis (Cox Regression).

This part aims to develop an understanding of the use of business analytics in industries like banking, insurance, retail & consumer products, media & communication. Students get in depth knowledge with case studies on the impact of Business Analytics Coimbatore and intricate details about its use in the Major industrial domains.

This segment of MBA in Business Analytics Coimbatore course imparts knowledge on how to develop models to predict categorical and continuous outcomes, using techniques as neural networks, decision trees, logistic regression, support vector machines, and Bayesian network models. The Business analytics Coimbatore course describes the use of the binary classifier and numeric predictor nodes to automate model selection and advices on when and how to use each model or apply combination of two or more models to improve prediction.

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